Do you work with friends or colleagues

First day at C2 Montreal. After various sessions with speakers, brain dates etc, one key question came along which exactly relates to the topic of working as a network in the MINT Framework and working Human to Human in the CASH Framework. Do you work with friends or...

The disruptive CMO

So how do these three pillars of disruption affect that way that marketing is done? How do they affect the roles and capabilities of the marketing department? These changes can be summarised into three categories. First of all; marking needs to evolve to become the...

Lead with ICE

With all the changes required to enable a disruptive organization, leaders can sometime get overwhelmed or confused on their role. Recently I had a discussion with a senior executive about how to lead such a disruptive transformation in an organization without...